Our Story
The evolution of the game starts here.
It started with a simple observation.
While technology was advancing everywhere else—from how we order food to how we book flights—the experience of booking a round of golf felt stuck in the past.
Course owners were losing bookings to voicemails. Golfers were scrolling through outdated websites. And the magic of the game—the community, the competition, the camaraderie—was getting lost in the friction.
I knew there had to be a better way.
I didn't want to just build a directory.
I wanted to build an intelligent assistant that brings the "Country Club" experience to everyone—whether you're playing a $30 municipal or a $300 resort course.
That's how Fairway Freddie was born. An AI Pro who never sleeps, never misses a call, and treats every golfer like a member.
For course owners, Freddie recovers lost revenue. For golfers, Freddie makes finding and booking the perfect round effortless. For the game itself, Freddie is the bridge between tradition and the future.
We are building the most connected golf community in the world.
From the "Vault" giveaways that reward loyal players, to the "GolfDuel" league that brings competitive golf to everyone, to the national directory that helps you discover your next favorite course—this is just the beginning.
Our vision is simple: make golf more accessible, more connected, and more fun. Technology should enhance the experience, not replace it.
The game has given me so much. This is my way of giving back.
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Not just the privileged few. We're breaking down barriers to access.
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AI isn't replacing the human touch—it's enabling more of it.
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The best things in golf happen when people come together.